Typography is balance and interplay of letter forms on the page as well as a verbal and visual equation.  It’s task involve locating a piece of information in text and asking reader to integrate pieces of information.  It can also direct  readers  to locate  information in different sentences of paragraphs.  For effective typography, create clear text.  Distinguish  between proportional and monospaced fonts.  Also, be sure principle type is plain and roman in style.  Keep lentht brief.  Have purpose for decisions.

The five style faces used are times new roman, georgia, verdana, arial and trebuchet.

To emphasize typography use italics to attract the eye.  Also, bold, underlined, colored and capital letters are useful.

Typeface communicating is association and basic visual communicating.  The typeface has a tone to produce a harmonious fit between verbal and visual flow of content.

<font face=”greek-font’>xyqdwo </font> does not fit font face style.

Display type involves odd combinations of characters, spaces and punctuation.  Text type defines text which share a purpose.  Text with patterns of language and vocabulary are part of a text type.

www.site point.com/article checklist uses an effective font design because it does not use all capitals in a block of text.  However the specific text is boldface to emphasize the purpose of the checklist.  Usability and accessibility give the user more confidence.